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My Internet Business Basics: Selling To Where Online |
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Written by Trisha Frauenhofer
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Friday, 16 May 2008 11:48 |
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Starting a venue for sales on the internet can be a daunting experience if you're just looking at technical requirements. You need a server, a certificate, a merchant services vendor, tested and trusted securityand on top of that, you need something to sell! Putting all the pieces together can be a lot of work.
by TrishaFrauenhofer
Starting a venue for sales on the internet can be a daunting experience if you're just looking at technical requirements. You need a server, a certificate, a merchant services vendor, tested and trusted securityand on top of that, you need something to sell! Putting all the pieces together can be a lot of work.
The first option is eBay. It is a widely known site and there are endless possibilities to selling here. It is also something that you can stop or start anytime. If you decide you don't like it, you haven't invested a lot of money and time into a webpage of your own.
The easiest one to get into, assuming you have a means of generating graphics, is Caf Press. You upload your artwork, set up the shop, and select what products it'll be on, ranging from tee shirts, to coffee mugs, to calendars - even intimate apparel. (Yes, we have seen "Just Do IT?" thongs) The flip side is that Caf Press charges a pretty premium; they handle all the manufacturing for you, so you don't have to cover inventory. So you're not making much per sale unless you can command a premium. Still, if you're an artist and lazy, they're a good way to make some money off of your artwork.
First thing to do is decide what you are going to sell. If you haven't decided what you want to sell, here are a few options that are highly recommended in my internet business Review. One option is to purchase things wholesale and then sell them at a higher price on an auction. To do well at this, you will need to find the best supplier for what you want to sell and make sure you know what your niche is.
The all time champion for people selling things online is eBay. It effectively defined (and dominates) the online auction business. eBay is more than auctions, however. You can set up your own eBay shop with a lot of custom options, including setting the price, setting shipping options, and more. Plus, there's always the auctions.
So, now that you've picked a sales venue, what next? First, save any item descriptions for things you'll regularly have in stock in a text file or word processing file. It allows you to cut and paste whenever a new item shows up. Next is to figure out what you're going to sell - the most common choice is to buy items at wholesale (or as remaindered goods) and sell lots on eBay. You'll need to do some research to find a supplier (and a good price) and to research what your sales niche is.
Deciding what to sell is the next step - you'll want something that's distinctive, and that you can get at a reasonable price, and can sell for a reasonable markup. Again, Amazon and eBay are good places to do the research. Any time you think of something you might sell, do a search for it on eBay or Amazon and see how many other people are selling it. Also look at how they're selling it; the mistakes of your competition are how you propel yourself in this business.
A variation on buy wholesale and sell direct is to find something that's locally available and sell it for more money on eBay nationwide. This is a surprisingly effective avenue for all kinds of things, from rubber floor mats for automobiles to satellite dishes. Look for something that's being liquidated locally and work from there.
About the Author:
Come visit My Internet Business to learn additional methods to increase clicks to your sites. Trisha Frauenhofer is an online marketing expert who enjoys sharing her most powerful online secrets. |
