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How To Grow Your Home Based Business With Online Marketing |
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Written by Stephen Meyer
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Wednesday, 30 April 2008 06:13 |
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Promoting your home based business online is the number one way to build your business quickly. That is if you do it productively using the correct tools. Many online advertisements may appear to be terrific when in reality they are not the most productive. You want your efforts to always do the most good with the least amount of effort.
by StephenMeyer
Promoting your home based business online is the number one way to build your business quickly. That is if you do it productively using the correct tools. Many online advertisements may appear to be terrific when in reality they are not the most productive. You want your efforts to always do the most good with the least amount of effort.
Free FFA Pages
Free FFA sites also known as Free For All sites usually have members that range from hundreds of thousands into the millions. The thought of advertising to millions of people using a simple add form can be very tempting especially because it is free.
Adding your site to their add pages is very simple. You will have a 5 box submission form that ask for you Name, Email (not published in advertisement), Headline with limited number of words. Text box with limited number of words and a box for the URL you are promoting. Never use your main email client when submitting to the sites to avoid cluttering your normal email usage. Once you submit your add you can expect to receive hundreds to literally thousands of emails from members over the next few days.
I have sent many advertisements using FFA sites without any measurable results. I use specific URLs in all my advertisements so I track effectiveness of ads. When I receive the hundreds of advertisements right after I submit my ad I simply delete them all very quickly, often entire an entire at a time. I never read them and I'm sure others never read mine. In my opinion your time could be better spent using a different method of advertising.
Free Traffic Exchanges
Traffic Exchanges offer the member a way to advertise for free to hundreds of people. They can be enjoyable to use because of the way they are setup. You must surf for advertising credits and each site is on a timer. You can't go to the next site until the time is up or risk not gaining any credits. Many advertisements I've seen are nearly pointless because the advertiser has sent the visitors to a long sales page or a web site filled with to much information. Because the visitor is doing exactly what you are doing, surfing for credits they will not be on your page very long. They key to using these sites is first to have an attention grabbing headline and then the use of a Lead capture Page. The page has to have one focus, to gain the persons email address and name. Sell them on your idea as briefly as possible so that you can use your email program to actually sell the product. These pages are fun too use but there are more productive ways to spend your time.
Writing Articles
Article marketing is arguably the number one way to promote your home based business. Best of all it is very cost affective. Most articles can be written and submitted in a couple hours. Because one article written making use of keywords can be published for many years it makes it the purest form of viral marketing there is. Despite the misconception that you must have a lot of writing skills to affectively write an article the fact is you don't. You do need to have factual information concerning the articles subject so that you can build your reputation on the subject over time but no great skills are required. Most of us can carry on a conversation about subjects of interest and we all write emails to our friends and often personal letters to those we know. If you can do that you can write an article.
While it may seem hard to write an article or seem like you must have a lot of skills in reality it is very simple. If you can carry on a conversation about a subject or send out emails or personal letters you can write an article. You want your articles to be full of factual information that is useful for your audience but technical writing skills are not necessary. It is best to simply write your article in your own words with your own personality reflected. Simply write about subjects you know and submitting it to some of the larger Article Directories is by far the most affective way to build a long term stable and profitable business.
About the Author:
Stephen Meyer is a Home based Business who is eagerly helping people build their own personal online home based business. Visit his site and choose your own personal business Work At Home Business Opportunities |